$500 First Responder Discount*
October 1 - October 31, 2026
Subaru Hawaii is offering a special first responder discount on any new or demo Subaru model. It's a small thank you for all your service and dedication to our communities.
Explore Our Lineup
2026
Crosstrek
$27,560 Starting MSRP1
27/34 est. MPG2
The 2026 Crosstrek packs a lot into a right-sized AWD compact SUV, so you can pack more friends, gear, and fun into every adventure.
2026
Forester
$30,655 Starting MSRP1
26/33 est. MPG2
Discover the 2026 Forester, a compact SUV designed for versatility and safety. Adventure further with the upgraded Wilderness trim.
2026
Outback
$35,635 Starting MSRP1
26/32 est. MPG2
The all-new, completely redesigned 2026 Outback features even more confident capability, upgraded safety features, and a bold new style.
2026
Forester Hybrid
$35,380 Starting MSRP1
26/33 est. MPG2
The first ever 2026 Forester Hybrid adds improved fuel efficiency to every drive and up to 581 miles of range on a single tank of gas.
2026
Crosstrek Hybrid
$34,635 Starting MSRP1
27/34 est. MPG2
The 2026 Crosstrek packs a lot into a right-sized AWD compact SUV, so you can pack more friends, gear, and fun into every adventure.
2026
Ascent
$41,260 Starting MSRP1
20/26 est. MPG2
The Subaru Ascent offers three rows of flexible seating for up to eight passengers, spacious cargo area, and a comfortable cabin for all.
2026
Impreza
$27,060 Starting MSRP1
28/36 est. MPG2
The 2026 Impreza is an unbeatable combination of all-weather capability, advanced features, and quality engineering in a hatchback design.
2026
BRZ
$36,240 Starting MSRP1
21/30 est. MPG2
Get ultra-responsive handling, high-performance power, and pure rear-wheel-drive fun with the 2026 BRZ.
2026
WRX
$32,965 Starting MSRP1
19/26 est. MPG2
Rally-inspired performance and style give you razor-sharp handling, quick response, and plenty of power.
Eligible customers will receive a $500 discount towards a new or demo Subaru vehicle. This offer is good from October 1, 2026 – October 31, 2026. The customer must receive approved financing or cash. $500 discount may not be received as cash.
Yes, the $500 discount is combinable with other offers, discounts, and programs. Program dates and details are subject to change without notice. See your local Subaru Hawaii dealer for details.
Eligible first responders include firefighters; law enforcement officers, including state police officers, sheriffs and sheriff’s deputies, correctional officers, and federal law enforcement officers such as Customs and Homeland Security personnel; EMTs and paramedics; 911 dispatchers; healthcare professionals, including physicians, nurses, emergency medical responders, flight medics and nurses, emergency room technicians, and EMS dispatchers; and lifeguards.
The qualifying first responder must be present at the time of purchase or lease. To qualify, at time of purchase, customer needs verifiable proof, including a valid authorization number, driver's license, and professional ID/badge or a copy of a current paystub dated within the last 30 days.
You can contact your local Subaru Hawaii dealer about the Subaru Hawaii First Responder Discount program.
*$500 First Responder Discount off MSRP available on eligible Subaru vehicles purchased or leased and delivered from October 1 through October 31, 2026. Available to current firefighters, law enforcement officers, EMTs/paramedics, 911 dispatchers, lifeguards, qualifying physicians, nurses and other emergency medical personnel. Proof of eligibility is required at the time of purchase or lease, and the qualifying individual must be present. Discount has no cash value and is limited to one per transaction. May be combined with other Subaru Hawaiʻi offers unless otherwise stated. Other terms and restrictions apply. Terms subject to change. See participating Subaru Hawaiʻi dealer for details.